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MindShift Interactive wins the digital mandate for Ulric de Varens, for their Indian marketing efforts for the Yamaha Fascino Miss Diva Miss Universe India 2016 pageant. Ulric de Varens is a French marketing company founded in 1983 by Ulric Viellard that develops creative and original perfume offerings with an emphasis on fun at affordable prices. Ulric de Varens India is currently distributed and marketed through Baccarose perfumes and beauty products.

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