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Instagram caused a stir this week when it launched its new logo, a marked departure from the iconic rendered camera¬Ě to something that is markedly distinctly vague. Today we’re introducing a new look. You’ll see an updated icon and app design for Instagram. Inspired by the previous app icon, the new one represents a simpler camera and the rainbow lives on in gradient form, announced the Facebook-owned company in a blog post on Wednesday.What followed was a storm of mostly outrage.

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