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To deliver legendary Outreach, experience MindShift.

MindShift Interactive is an Insightful Digital Outreach powerhouse that provides business with a data-centric approach towards achieving an impactful, innovative and, most of all, sustained Social Media presence.

We combine Social Media Marketing and Research to provide a better experience for your consumer and your business across the Digital realm.

We improve business through converting data available on digital into insights and intelligence
Our data-centric approach ensures sustained & innovative consumer interactions
We customize metrics via proven tools, process & experts, catering to every business unit need
We ensure an organization-wide MindShift towards social Media integration & acceptance
MindShift Interactive provides your business with
We combine our business together to give you an insightful and innovative Social Media Outreach.

About Us

Impact is inevitable when insights and innovation lay your foundation. #MindShift

The MindShift Interactive team brings in years of experience in marketing, advertising, research, psychology, media and sales to ensure your business approaches Social Media with a combination of insights and innovation.

We put it all together right from predicting your next Social Media Strategy to understanding consumer behavior and providing intelligence about your competition.

Talk to our Team

Our Approach

Successful Digital Outreach is defined by the Engagement, Insights and Influencers your business obtains.

Make sense of the data available over the Internet.

Our Tools, Processes & a rigorous Metrics Scorecard provide you with strategies towards creating an Intelligent and Engaging Social Media Outreach that provides answers to all your business units.

How we gain Insights

Our Philosophy

 

1. The Science: Data-centric, Insights based approach to Social Media

2. The Art: Entertaining, relevant content that has utility

3. Liquid Content: Create content that is easily shareable, downloadable and portable

4. Lighting Fires: – Paid, Owned and Earned Integration. Campaigns are like lighting fires. Paid media is the lighter fluid; the website and UGC is the wood

5. Always On: Scalable ‘always on’ approach to Social Monitoring and Outreach

6. Switch Focus: Shift mindsets, not just attitudes

7. Best-In Class: Social Media operational rigor and integration of creative, media, CRM and data analytics

Implement our philosophies for your business

Services

Word of mouth is the most powerful route of marketing and MindShift Interactive provides you with real-time data, using Social Media, to understand your consumers and competition.

We convert your data into usable strategies that ensure a rich Social Media Outreach, high in intelligence, engagement and crossing boundaries of innovation.

Metrics Digital

Metrics Services

A fresh perspective is all it takes towards a MindShift, and that’s what we offer basis insights ensuring your brand scores above the competition.

Our Research is backed by Insights and a complete Analysis for your brand, providing you with a Consultancy Approach towards shifting the impact of your business and consumer interactions towards a mindset of what a successful social media outreach entails.

We identify your Target Group through a metric-based analysis, helping you gauge the right platforms and strategies to engage with them.

Defining a focused and realistic ROI and KPI assures your business objectives are constantly in sync with your Social Media objectives.

Campaign and Content Analysis helps review your activities across Social Media as we believe it is important to understand what you are doing right and what you need to work further upon. We work one step further on consulting you through our Metrics Scorecard that assures a sustained outreach for your Digital efforts.

We optimize your Social Media Channels basis what is apt for your business and shall help you gain competitive advantage.

Our Brand Listening and Monitoring tools help gauge what audiences have to say about your business, and our Analysts work on converting them into higher positive experiences.

The Metrics Scorecard and Sentiment Analysis tool work together to gain deep insights on how your consumers react to your brand, along with creating benchmarks towards a mind shift, for a positive and influential sentiment.

We listen, monitor and analyze the contentcampaigns and behaviour of your competition on Social Media, providing you with business advantage and a strategic route towards garnering a leadership position.

We Identify Influencers of your brand and provide strategies towards building a sustained connect with them, while also researching for potential Influencers your business could engage with.

We know Social Media is going to be the future of marketing so we help your delve into it by evaluating platforms that are ideal for your business to be present on, now and in the future.

We create content and campaigns that will drive audience engagement and gain an industry perception with innovative insights on the ‘next big thing’ online.

If you have Social Media support already, we lend our expertise via guiding you through the MindShift Scorecard, which helps you build a framework towards sustaining your Social Media presence and achieving a target of overpowering your competition or truly engaging your consumers.


Digital Services

A mix of our expertise, processes and tools delivers the maximum output for your business on Social Media.

Social Innovations Marketing

With Metrics at the core, we work our way through delivering an Insightful Social Media Outreach for you, converting your fans into Influencers. We help your Influencers experience, feel good & evangelize your brand at all times.

The MindShift Scorecard helps you build a framework towards sustaining your Social Media presence and achieving a target true engagement, whilst also working towards overpowering your competition.

You can never go wrong when you have processes aligned towards ensuring success.

The MindShift Digital mix consults you on platforms across the online space that would help widen your Social Media landscape. Refer to our Digital Marketing Support offerings for more details.

Social Presence Marketing

On the basis of profiling your audiences, we disseminate your brand across social media, creating platforms to ensure a query never goes unheard, and neither does a new product launch.

Social Media Intelligence

Whenever a person experiences your brand, we ensure we trackanalyze and respond to it. Our Reputation Management is strategically devised to convert all data towards forecasting and tracking competition.

  • Brand Tracking & Responding
  • Reputation Management
  • PR Collation and Dissemination
  • Competitor Intelligence
  • Trend Forecasting
Digital Marketing Support

We undertake Interactive website design and development, search engine optimization, search engine marketing, media planning, social brand identity, mobile and email marketing,blogger outreach programmes, tweetups, video production.

Social Media Consulting

We simply help you put processes in place through the MindShift Scorecard to ensure your Social Media presence is sustained and your targets are measured appropriately.


Clients

We have partnered with many brands, creating Engaging Digital experiences within Entertainment, Sports, Home Appliances, Automobile

A few MindShifts we’ve created currently include HomeShop18, L’oreal Kiehl’s, Star Plus, Reliance 3G, The Bombay Store, Chevrolet, BIG CBS Network, Home TRENDS, BIG Punjabi, Grazia, HELLO!, Remy-Cointreau & continues to grow.

 

To explore an Insightful Digital Outreach for your brand, get in touch with us.

For our Corporate Fact sheet and details on our clients, write to us on contact@mindshiftinteractive.com & do check out our Case Studies!

 

 

 

Team

We are independent, individualistic Mind Shifters who maintain a highly successful outreach for ourselves across the Digital sphere, and would want to do the same for your business. We have collectively taken on the responsibility of ensuring businesses sustain themselves in an innovative and insightful manner.

Our team joins hands with functional and industry expertise in Social Media, Research, Digital Marketing, Search Optimization, Psychology, Mobile Advertising and Consulting.

We create a culture of excellence, integrity and excitement, ensuring every individual propagates their MindShift across our organization.

Have what its takes to be a MindShifter?

Read what our Mind Shifters have to say on Twitter.

Zafar Rais

CEO & Founder – MindShift Interactive

+12 years of Digital Marketing with Startups and Products in Marketing, Advertising, Research, Operations and Sales.

An Early Adopter and Influencer of social networks, avid traveler and highly passionate about creating a MindShift across the globe via Digital Innovations & Insights.

Follow him on :   

Arashdeep Sandhu

Head - MindShift Metrics

+6 years of experience with Digital Optimization, Reputation Management and Operations. Focused towards creating a MindShift within Digital via social media research.

Follow her on :   

Contact Us

 

MindShift Interactive Pvt. Ltd.
203/A, Parvati Industrial Estate,
Sun Mill Compound,
Opposite Phoenix Mills,
Lower Parel, Mumbai – 400013
Maharashtra, India

Call: +91 22 6654 0572 | +91 98 2007 1517
Email: contact@mindshiftinteractive.com

Case Studies

#ChappalMaaro for The Bombay Store



Homeshop18.com & Samsung Galaxy SIII Campaign



#FeelingBlue for Reliance 3G



Kiehl’s India Launch Campaign



Star Plus India – Survivor Launch Campaign



MindShift Metrics – Industry Reports






 

Careers

Unique experiences, a passion for what you do and a need to create a MindShift could get you closer to being one of us.


Current Openings :

- Social Media Executives & Managers

- Research Analysts

- Creative Strategists

Apply here: contact@mindshiftinteractive.com

MindShift Interactive believes in offering keen learners with an opportunity to be nurtured by our Experts. We have a lot of options for you until you find a MindShift that you truly believe in.

 

See what the MindShifters are upto on Facebook or follow them on Twitter.